SEGMENTASI PENGGUNA OJEK ONLINE MENGGUNAKAN ANALISIS CLUSTER PADA VARIABEL KUALITAS LAYANAN, PERSEPSI NILAI, HARGA DAN PROMOSI, PERCEIVED DIFFERENTIATION, DAN KEPUASAN PENGGUNA. Kohesi: Jurnal Sains dan Teknologi, [S. l.], v. 10, n. 7, p. 811–820, 2025. Disponível em: https://cibjournal.com/index.php/kohesi/article/view/3684. Acesso em: 3 oct. 2026.