EKSPLORASI PERSEPSI KONSUMEN GEN Z MENGENAI BRAND LOKAL DI MARKETPLACE SHOPEE: STUDI ORANG LOKAL DI KABUPATEN SEMARANG. Musytari : Jurnal Manajemen, Akuntansi, dan Ekonomi, [S. l.], v. 25, n. 1, p. 511–520, 2025. Disponível em: https://cibjournal.com/index.php/musytari/article/view/2786. Acesso em: 2 oct. 2026.