PENGARUH PRICE ORIENTATION DAN UTILITARIAN BENEFITS TERHADAP BEHAVIOR CHANGE PENGGUNA ONLINE FOOD DELIVERY MELALUI ENJOYMENT. Musytari : Jurnal Manajemen, Akuntansi, dan Ekonomi, [S. l.], v. 25, n. 1, p. 2631–2640, 2025. Disponível em: https://cibjournal.com/index.php/musytari/article/view/3762. Acesso em: 3 oct. 2026.