PENGARUH USER-GENERATED CONTENT, CONTENT MARKETING DAN CELEBRITY ENDORSEMENT MEDIA SOSIAL TERHADAP PURCHASE INTENTION PRODUK PINKFLASH PADA MAHASISWA JURUSAN MANAJEMEN UNIVERSITAS SAM RATULANGI. Musytari : Jurnal Manajemen, Akuntansi, dan Ekonomi, [S. l.], v. 25, n. 1, p. 5501–5510, 2025. Disponível em: https://cibjournal.com/index.php/musytari/article/view/4946. Acesso em: 3 oct. 2026.