Published 2026-01-08
Keywords
- Artificial Intelligence,
- Human Resource Management,
- Digital Transformation
How to Cite
Abstract
This paper examines the transformative role of Artificial Intelligence (AI) in Human Resource Management (HRM) in the digital age. It explores how AI technology is reshaping core practices such as recruitment, performance evaluation, and employee engagement, while also presenting challenges related to ethics, workforce adaptation, and the preservation of human-centered values. This analysis underscores that AI is not simply a technological tool, but a strategic force forcing organizations to reconsider traditional approaches to human resource management. Ultimately, this study argues that effective integration of AI into HRM requires balancing technological innovation with ethical responsibility and organizational sustainability.
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References
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